Custom Roman Shades|Sew Lovely By Kelly Sew Lovely By Kelly-Etsy|Sew Lovely By Kelly

flat roman shade

2017... A Great Year For Sew Lovely Roman Shades!

Happy New Year and I hope everyone had a wonderful Christmas!  The Sew Lovely/Rinik family had a great holiday and now we are just awaiting the exciting arrival of our newest addition, due on March 1st... another little boy!

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2017 was a really great year for Sew Lovely and we're so thankful for the continuous support and business.  We hope 2018 is just as good or better!  In 2017, we had over 100,000 Etsy shop views and 287 sales (multiple shades per sale) on Etsy alone, compared to last year's 44,000 shop views, trending up 107% from last year.  We've almost doubled our revenue from last year.  We made over 800 roman shades in 2017 and also many curtains and pillows.  We also had a lot of orders and traffic on sewlovelybykelly.com, which we didn't have in 2016, thanks to a higher ranking on google search, appearing on the first page for the search "roman shades."  We're pretty excited about that!  As it turns out, we didn't have to pay for SEO help to improve our ranking.  In addition, we exceeded 100 5 star reviews and currently have 143 reviews.  We thank our customers for taking the time out to write a nice review when they love their roman shades!

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Sew Lovely's Instagram followers have also increased in 2017 and we were featured and tagged in a few really nice Interior Designer blogs.  It's so nice to see photos of the roman shades hanging in our customer's home and not just on the floor of our living room lol  

 

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This past year, we also made some nice improvements to the roman shades in order to reduce our production time and improve our product.  In April, we started using child proof safety knobs in order to comply with the window safety standards for shades.  The knob breaks away if a child puts their head into the loop of the cords, so no loop is formed when force is applied.  We also started putting the pockets on the backside/lining of the roman shade.  This cut down on production time by a great deal, even though the cost was a big higher for the supplies.  We were still able keep our cost down for the customer and only increased the cost per shade by $10 each.  The rib tape is great also because it makes the shade flatter and not as buckled, and also eliminates the need for rings sewn onto the shade and less stitching on the front of the shade.  The pinholes from the rings are also eliminated.  The dowels are also able to be removed and replaced, if needed, whereas, when they were inside the shade, they were almost impossible to remove.  

A huge thanks to all of our customers, friends and family!  Wishing everyone a happy and healthy 2018!!! 

 

 

 

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